Best Practices

Content

How to Run Virtual Interviews Like a Pro

Want to know the best way to interview people over Zoom, Teams or Google Meet? Follow our handy advice.

Community & Networking

How to Launch a Successful Referral Campaign

Referral campaigns are a powerful way to drive registrations and engagement with your network. We show you how it's done.

Onboarding

Registration Best Practices Cheat Sheet

Boost alumni sign-ups with our one-page Registration Best Practices. Learn what to ask, what to avoid, and how to optimise completion rates.

Marketing & Outreach

Why You Need to Promote your Alumni Network on LinkedIn

Tips to promote your corporate alumni network on LinkedIn using paid ads, direct outreach, and organic campaigns, and how to measure your success.

Content

General Alumni Interview Questions

Thoughtful prompts to encourage engaging reflections and stories from alumni. Dive into the meaningful questions with our handy starter sheet.

Marketing & Outreach

The Brief Guide to Invitation Emails

Learn how to craft compelling invitation emails for your corporate alumni program to drive sign-ups and communicate value effectively.

Content

The Anatomy of a Successful Alumni Newsletter

We break down the structure and purpose of your alumni newsletter, section by section, from start to end.

Content

How to Create an Engaging Alumni Spotlight

Keeping an active pipeline of alumni to spotlight means you'll never run out of interesting content.​

Strategy & KPIs

Setting Your Alumni Program Objectives

Are you launching or refreshing a corporate alumni program? The first step to long-term success is setting the right objectives.

Strategy & KPIs

How to Create a Useful Alumni Discovery Survey

Stop guessing. Start listening: the Corporate Alumni Manager’s Guide to Discovery Surveys that turn insights into impactful programs.