Strategy
Setting Your Alumni Program Objectives
Are you launching or refreshing a corporate alumni program? The first step to long-term success is setting the right objectives.
What You'll Learn:
- Understand the dual value proposition: what your business gains and what your alumni want
- Write a vision statement that aligns stakeholders and energises your community
- Identify key departments and how alumni can support their goals
- Get practical metrics and examples to track progress and prove ROI
About This Guide
Too many alumni programmes struggle to gain traction because they lack a clear vision, measurable goals, or stakeholder buy-in. This guide helps you avoid those pitfalls by walking you through the foundational steps every programme manager needs to take.
Whether you're building a business case, aligning with internal teams, or defining what success looks like, this guide gives you the tools to do it with confidence.