Southwestern has been investing in people and building businesses for over 150 years.
From its origins as a door-to-door book sales company in 1855 to a family of companies spanning multiple industries, its story is one of community, entrepreneurship and lasting connection.
It’s also developing its own blueprint for what alumni can mean.
The Business of Belonging: How Community Creates Commercial Opportunity
We'll be joined by Hans Schlegel, VP of Alumni Engagement, who will share how Southwestern turned a strong cultural bond, built through its sales school, traditions and lifelong relationships, into a measurable commercial channel: alumni who refer business, and who go on to found and lead companies of their own..
Tuesday July 22, 2026
8am PT / 11am ET / 4pm BST
Register now to secure your on-demand link, even if you can’t attend live.
Build an alumni network to reduce hiring costs. Access a higher quality candidate pool.
Invite departing employees to engage in a community you own Increase referrals, brand advocates, talent pool and revenue