Growth-Hacking Alumni Scale & Engagement: Leveraging Employees

by Community Admin    |    Last Edited: 25th April 2019

James Sinclair of EnterpriseAlumni invites you to join this one hour webinar with panelists Caren Scoropanos, National Director of Marketing for Alumni and Cause Marketing at KPMG and Becki Cedrone, Director, Alumni & Community Marketing at Coca Cola.

The focus topic for this session is the importance of looking for support, buy-in, and opportunity inside the organization as the primary growth tool for attracting and engaging your Alumni population.

Many approach Alumni growth & engagement by focusing on the Alumni, when in fact the quickest and most successful Alumni programs recognize it all starts internally. Learn from our panelists on how they think about growth-hacking their Alumni communities, leveraging modern and innovative thinking to deliver value to their Alumni and the organization.


James Sinclair, EnterpriseAlumni

James Sinclair is the CEO of EnterpriseAlumni where he leads product and strategy to enable customers to better manage and engage their Alumni community.

Caren Scoropanos, KPMG

Caren Scoropanos is the National Director of Alumni Marketing for KPMG who leads the U.S. alumni and retired partner initiative and programs for the firm.  

Rebecca Cedrone, Coca-Cola

Becki Cedrone is the Director, Alumni & Community Marketing at The Coca-Cola Company who is charged with developing the future alumni strategy for the organization.

April 25th: Local Times :
Los Angeles: 7:00am
New York: 10:00am
London: 3:00pm
Frankfurt: 4:00pm
Cape Town: 5:00pm